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| REKA - a swiss success story! |
At the beginning there was just an absolutely new and ecologically valuable technology in the cleaning field. In order to help this technology to achieve the break-through, René Beyrer founded the company REKA in 1985. With the start of a high-quality, at the same time environmentally friendly cleaning glove, the first step was made; soon further successful REKA products were launched.
Already the initial feedback from the market showed that the REKA products met the highest customer expectations. The product promise "REKA and water, nothing else" was created at a time of growing environmental awareness and resulted in a positive echo. The success of the REKA products and the rise of the business volume resulting from it, led REKA at the beginning of the 90's under the leadership of René Beyrer to the "passing lane".
>From the beginning REKA's guiding principle was "quality ahead quantity", with the result that REKA, after more than 20 years on the market, has a comprehensive quality management system in place. Today it can be said that the quality does not only refer to REKA's products, it is an important part of REKA's corporate philosophy. An important component in the strategy was added in 1991. "Multi Level Marketing" (MLM), which was unknown in Switzerland at that time. MLM allowed REKA's advisors to pinpoint individual customer's needs and guarantee optimal advice.
Within a few years REKA grew from a "one man show" into a medium size enterprise. Today REKA has well over one million satisfied customers and a team of highly motivated advisers. Time became ripe for a generation change: Mid 2007 René Beyrer transferred the business to the second generation. With new ideas and products Philip Beyrer now handles the business.
Since the relocation of the operation to Wangen an der Aare his slogan is "more customer orientation". In the heart of Switzerland, right on the main highway A1 and near to the metropolises Basel, Berne and Zurich an effective logistics system shortens the delivery time of the merchandise to the customers. The new product presentation "world of REKA themes" boostes sales. Innovative, new products help to streamline the product range. And clever sales promotions add to the buying fun. With new drive and motivation, the entire REKA team ensures that more REKA products will find the way to ever more households.
REKA is since 2008 even represented in the World Wide Web. Modern, innovative Internet-Shops are a welcome and appropriate complement of the direct distribution system. Shopping the whole day long - for many working people an important alternative to be considered - is mheanwhile possible in Switzerland and Germany in different languages. In short terms a network all over Europe is to come up in more countries and languages. The aim is to satisfy the customers all over Europe with the innovative and precious REKA products. |
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:: REKA International :: |
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In the following countries REKA products are on the market - please choose your country here:
  
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:: REKA National :: |
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| You are on the REKA shop for Switzerland and Liechtenstein; prices/payments in CHF. |
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